Austin

Chief Executive Officer

Austin Duran is the visionary behind Dig Life, a lifestyle brand created to promote cancer awareness and support meaningful causes such as addiction recovery and honoring lost loved ones. Under his leadership, Dig Life encourages people to Respect, Enjoy, and Liv’ N the Dig’ N Life—embracing positivity through every adventure and life challenge. The brand’s compass always points north, reminding us that no matter the journey, there’s always a direction forward. Dig Life is more than a name—it's a movement dedicated to uplifting others and making every moment count.